Drones have become a standard in photography and videography. The innovative use of drones can be seen in all types of media, marketing, and advertising. Brands such as Red Bull, Coca-Cola, and GE have turned to aerial imagery on their campaigns. Likewise, a Budweiser commercial took to the sky recently to showcase their switch to 100% renewable electricity from wind power. A message portrayed powerfully by flying above the turbines.

As the use of drones has evolved, so has photography. The technology has advanced rapidly in recent years making it a highly sought-after service. The creativity of drone photography and originality of drone videography leave a lasting impression. From above, everything and anything takes on a different shape, color, and texture.

The drone market has grown tremendously. Now more than ever drones allow access to artistic landscapes and imaginative angles. These creative heights would otherwise be difficult to photograph without cost prohibitive, and somewhat dangerous methods. (Cranes, planes, and ladders…yikes.)

Do you need a sky-high shot of your product, building, or winery? We’ve got a drone specialist for that.

Drones offer a new perspective and create eye-catching imagery. Something that seems so familiar can be transformed by our creative team and camera with wings. Adding value to your mix of content, Studio 3, Inc. provides expert images and video drone services. Leave it to our skilled photographers to create pristine aerial images and video for your creative needs.

“In the confluence of flight, camera, and the harnessing of light lies a magical perspective of the gravity-bound every day that surrounds us. This view is at once powerful and humbling, truly the stuff of dreams. That is the excitement I try to bring to my images every time I put a drone in the air.” Josh Romberg Studio 3, Inc.

Take advantage of the creative opportunities drone technology offers and the know-how from the team. As a result, the finished product will astonish your clients and customers. Drone photography is a powerful tool and resource for your campaign to stand out.

Let us take your photography and videography to great heights.

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We have a good time on set

Lastly, our Digital Team steps in and works their magic.  The processes of Color Grading and Digital Retouching are extremely intricate – just ask Sean Yates, one of our in-house Graphic Artists:

“Color and clarity are of central importance when retouching images. …We always strive for and deliver accurate color.”

In reality, the Digital Team does a lot more than just retouching:

 
Finished product:

And that’s not the end! Studio 3 partners with the same clients year after year because they love the end result, and appreciate the creative relationships formed. We take the utmost pride in these collaborations and are always striving to bring something new and exciting to the table for the next shoot. Give us a call today, and find out how Studio 3 can help elevate your brand with the coolest+catchiest photography in the Pacific Northwest.
 

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1. HOOK THE AUDIENCE

Let’s be honest: attention spans are short. It’s crucial to stop people in their tracks; whether through quick editing, bold colors, or an outrageous premise. You want to be eye-catching and unique from everything else people see in their feed. Adopting a  ‘think-outside-the-box’ mentality will increase your odds of pulling a scroller into your world. Cute animals dressed as people never fails. In a sense, we’ve become the speed daters of storytelling. (shout-out to the amazing folks at the The Pixie Project!)

2. INCLUDE CAPTIONS

Did you know that 85% of videos on Facebook and Instagram are watched on mute? This creates a unique challenge for marketers and videographers, demanding a more visual storytelling style be used. So whatever dialogue IS included, it is absolutely essential to use captions in order to get your message across. Neglecting this step will cause an enormous number of potential viewers to scroll right past your video, simply because they are unable or unwilling to un-mute their sound. That’s why Studio 3 always recommends including captioning. It’s an important step not to be neglected!
 

3. USE PEOPLE, TELL A STORY

People are interested in people! Including a person (or groups of people) in the first few seconds of your video will double the audience retention rate. It also presents an opportunity to tell a story, or set up an obstacle for your character to overcome. Storytelling is another useful tactic that holds people’s’ attention, as long as the sequence of events is easy to follow.

4. FLASH YOUR LOGO AND USE BOLD GRAPHICS

Often a few choice words in bold graphics are all it takes to stop a scroller. If they have an idea of what they are getting into – and your logo or choice of colors intrigues them – then they are more likely to give your video their precious time. Animation, slideshows, and gifs are great options!These 4 techniques are just the tip of the video-marketing iceberg. And due to the ever-changing nature of social media, keeping on top of these fluctuating trends and marketing-methods is a full-time job all it’s own. That’s why so many companies and brands choose to partner with Studio 3! Not only do we have an entire department dedicated to social media marketing here in the studio, we’ve also got you covered on everything from creative production meetings, to music selection. At Studio 3, YOU are the creative agent, and WE are here to be your partner – developing your concepts and making your video+photography ideas come to life.

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“Hold a Danner boot in your hand and you’ll notice the hand crafted precision. Try it on and you’ll feel the difference. Test it against the elements and you’ll appreciate the value of a product that is built to last.”   -Danner, Since 1932

However, when your marketing luxury like Jimmy Choo, the environment changes with the contrasting brand identity.

“A 21^st Century Luxury Accessories Brand, with shoes at its heart, offering an empowered sense of glamour and a playfully daring Spirit.”   – Jimmy Choo

4.   Your Appearance; Organic vs. Styled

Are you showing a process or presenting it’s end result? As brands and agencies move towards targeting the holistic customer, we see the shift manifest in an increase of lifestyle photography… And that’s in addition to the perfect product shot, 360-degree spin, and detail so good you can almost feel it. It’s a comprehensive marketing approach. You are your brand, and we are your people for all things photography, videography, and retouching.

5.   Your Quality; iPhone vs. Professional Photographer
If you think it’s expensive to hire a professional, just wait until you hire an amateur… said a brilliant person. After meeting with a client, and doing a little research on their product, we stumbled upon this brilliant blog post that couldn’t say it any better.

“It’s amazing how big of a difference having really nice pictures of your space can make. A few months ago I ran an informal experiment (as research for another project) where I listed my apartment for rent on craigslist. They were both the same price, in the same area. One listing had really nice pictures taken with a high quality dslr and wide angel lens and the other had badly lit pictures taken with my iPhone. The listing with the nice pictures got 10x the emails.”   – Jon Wheatley of Need/Want

Maybe it’s obvious, but maybe not. In today’s digital age everyone has a camera in their pocket, and iPhone 7s are promoted as so good they can be used for magazine covers and advertising (We won’t name names). We are bombarded with mediocre images… like this production still that I took versus Craig Wagner’s beautiful image masterfully finished by digital artist Michelle Smith. See the difference?
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Regardless of the project or scope, Studio 3, Inc. works with our clients, building relationships and crafting the perfect image for their brand. If you have yet to work with us, what are you waiting for? Drop us a line, let’s put our heads together to create something beautiful.

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• 1 whole egg
• ¾ oz Peppermint Bark Liqueur
• ¾ oz half-and-half
• ¾ oz Burnside Bourbon
• Dash of red chili pepper (optional)

Dry shake, add ice, and shake again, strain and serve in a flute with peppermint chocolate drizzle and red chili flakes or a mint leaf.

The Mint-ini

• 1.5 oz Portland Potato Vodka
• 1 oz Peppermint Bark Liqueur
• .5 oz Irish Cream
• .5 oz Whipped Cream
• Cocoa Powder

In a mixing glass, add all ingredients over ice and shake. Strain into a chilled martini glass and garnish with cocoa powder.

The Snow Bunny

• 2.5 oz Holiday Spice Liqueur
• 1 teaspoon brown sugar
• 1 oz cream
• Hot Water
• Nutmeg
• Whipped cream

Mix brown sugar and a small amount of hot water in a heated glass to dissolve sugar. Add Holiday Spice Liqueur, cream, and fill with hot water. Stir, and top with whipped cream, sprinkle with nutmeg.
Behind-the-scenes photos on set:

At the end of the shoot day, we decided to put together an extra short video: “Bad Santa,” which is what might happen at the end of the night once Santa has finished his holiday duty.

Check out Eastside Distilling on Facebook and Twitter for updates, recipes, and delicious spirits to get you into that Holiday spirit.

And give Studio 3 a call to boost your brand’s online presence with fun, fabulous videos that showcase your product and build that buzz amongst your customers. Bottoms up!
Director: David King
Lighting Technician: Craig Wagner
Props: Peter Corvallis
Producer/Set: Liz Swales
Bartender and Santa: Jonny Brandt
Model: Lacey Watkins, Muse Model Management
Camera and Equipment: Canon Mark III EOS, 60 fps, Dana dolly

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