#TBT: NIKE, “We Have Liftoff.”

Posted on June 26, 2014

It’s a bird! It’s a plane! It’s….a….Nike Columbia? Reintroducing Nike’s soaring style named after it’s twin, NASAs Space Shuttle Columbia. This ground breaking style, very much like the Columbia Space Shuttle, is meant to endure long (st)rides. In an effort to blast this amazing new running shoe into the world of athleticism and fashion, Nike made sure to run it through several laboratory tests. According to the article below, after more than 800 miles, the shoe proved to show no loss of cushioning and minimal wear on the anatomical outsole. To launch this shoe the right way, David Kennedy, of Wieden & Kennedy, asked our team at Studio 3 to hop on board for this project. We then worked together, and knocked this Nike ad out of this world.

Nike RocketLaunch 009 72dpi — Studio 3, Inc.

When Studio 3 Lead Photographer, Craig Wagner, was asked to shoot this product – he was excited to the moon and back. Keep in mind, this ad was done in the early ’80s during the pre-digital days.

“We worked with Wieden & Kennedy quite a bit when they first started out. It was great to collaborate again on this project and compile an image together before the era of digital technology. Wieden & Kennedy provided the idea and the stock image of NASAs Columbia Space Shuttle. I shot this on a Sinar 4×5. This was actually my first time taking an image and lighting the product to match.”

Taking a flight back in time with this ad shows that our capabilities and imagination are beyond the world of digital art and computer technology. A little bit of old fashion simplicity and creativity, in this day in age and in the future, can still do the trick. Call us to find out how we can provide you with a stellar production.

Studio 3, The Juicing Mixologist.

Posted on June 5, 2014

This summer, Studio 3 is checking off our to-do list to get ready for this hot bod rockin’ weather! Tanning spray, check. Sunscreen, check. Sunglasses, check. Healthy glowing summer bod, thanks to our new Breville Juicer, check! Studio 3 has officially caught the juicing fever! We’re hopping on the bandwagon and throwing in all the fresh produce this season has to offer us.

15107T Juicer test — Studio 3, Inc.

Hearing the constant hype of the newest health craze, we could not wait to take part in it. Who better to capture the spirit of our new found lifestyle, than Lead Shooter Craig Wagner! Thanks to Craig for beautifully highlighting the latest addition to our kitchen and for making veggies and fruit look oh-so-juicing-good! Want to join in on the fun? Try one of our favorite refreshing juice recipes that will get you into a lean, mean, summer heat fighting machine!

1/2 cucumber
1/4 a small Honeydew melon
Small bunch of seedless white grapes
2 kiwi fruits (without skin)
Large handful of spinach
Small sprig of mint
1 lemon

Cut a cucumber in half. Cut the honeydew, and remove the rind as it’s not good for juicers. Juice the cucumber, honeydew, grapes, kiwi, spinach, lemon and mint. Drink immediately.

*For an exclusive Studio 3 version…

Add a shot of ice cold Vodka.

Or two.

Check out this great blog to read more about the health benefits that come with juicing and find a recipe or two that works for you!

Dial In, Tune Out, and Paint the Town Red With Studio 3

Posted on May 13, 2014

Very few things are redder than Anne Hathaway at the 2014 Met Gala. Okay, okay… we know what you’re thinking, but let’s keep Taylor Swift out of this. Y’see, here at Studio 3, we like to keep our trend radar always on alert. We don’t just imitate what we see: we think it, we feel it, we breathe it, and we take it to the next level just like our Digital Don, Carl Beery did with his flashy tattoo. That’s why we weren’t going to stand to be challenged by any strutting star on the run-way. While there were many red hot looks this spring, Studio 3 DEFINITELY “wore it best” this season with our rouge rotary ringer, captured by one of OUR personal stars, Photographer Chris Eltrich. Take THAT Fantine. RedPhoneRedSurface 0698 — Studio 3, Inc. Chris made this image possible through the application of a solid red sheet of plexi glass and a vibrantly colored vintage phone. Besides being inspired by our timeless fashion finesse, Photographer Chris Eltrich explains that he wanted to shoot this because “the phone is very ‘in YO’ face.’ When you look at it all you can think is ‘Pick it up! You pick up that phone!'” We believe that a response that good isn’t generated from just any old red thing “reigning” the runway. With that said, I think it’s safe to assume that there’s absolutely NOTHING that Studio 3 can’t handle. You have a crazy project for us? Bring it on. We’re more than confident that we can produce A1 results, because nothing makes us happier than “wow-ing” you.

Spring Into Style With Keds!

Posted on April 29, 2014

Spring means a lot of things: blooming flowers, constant showers, and our favorite… spring-cleaning. Now, before you decide to write us off as crazy, it’s important to consider the positive outcomes that spring-cleaning can bring. In the best-case scenario, you will open up your closet (that by now looks worse than the aftermath of “Twister”), throw away your worn-out kicks and threads, and HOPEFULLY replace them with new ones. However, in the chance that you experience the worst case scenario… Well, we can’t help you with that. BUT we can produce some pretty sick photography and would LOVE to use your closet as a still-life, that is if nothing is growing in it. But, for the sake of helping you spring into style, let’s just say this is a best case scenario. So get ready to do a little seasonal shopping! With that said, let us introduce you to our favorite spring essential, one the most emblematic shoes in history, the Keds’ classic Champion Sneaker. Keds — Studio 3, Inc.

This undying style was captured by lead shooter, Craig Wagner. Craig created this elegant black and white image by doing what he does best: applying just the right amount of light and shadow for a flawless, timeless look. However, Craig isn’t the only star in this production. Did we mention our Portland Studio Producer, Liz the Whiz, is building her hand and foot modeling portfolio? If you want these photogenic stems in your next shoot, contact Studio 3 for bookings. You hear us Keds!? To put it plain and simple, if you’re one of those spring-cleaner’s out there who happens to own a pair of stylish Keds, let us be the first to admit it’s not always necessary to say “goodbye” to the old. Unless you don’t own a pair. In that case, get to cleaning your closet and say “HELLO” to the new! Get off on the right foot this morning and go get yourself a pair of Keds… the only shoe worthy enough to pass under the spring cleaning radar.

Throw “Back Alley” Thursday!

Posted on April 24, 2014

There were a lot of good things in the ’80s, like “Pee-Wee’s Playhouse” on Saturday mornings, neon Vuarnet t-shirts with acid washed jeans, and of course, “Mr. T Cereal.” But, there’s still one thing that beats all the rest… and no, it’s not the Richard Simmons Show (even though you were close if that’s what you were thinking). When it comes to the ‘80s, it’s all about the bodacious babes.

Quinton ClubTrack 3.0 — Studio 3, Inc.

With that said, let’s throw it back to the “hair-raising” era of the ‘80s for a totally tubular production with Quinton Cardiology Systems Inc, who is now in merger with Cardiac Science Inc. If you weren’t pumpin’ it in your living room to a Jane Fonda aerobic video, you were gearin’ up in the brightest ensemble with a pair of fabulous leg warmers to hit the gym. Every ‘babe’ was an accessory to any open treadmill around. This bad bod was captured at the end of the decade by our one and only, Lead Shooter Craig Wagner, who has an exceptionally keen eye for lighting. Craig recalls that this sultry production showcasing Quinton’s “Clubtrack” Treadmill, was made possible by an extensive amount of electric light generators and the edgy alleyways of our beloved Emerald City. But he says the REAL star of the show was the ever trending smoke machine which was infamous for adding a retro effect in almost every “mysteriously fab” ’80s photo/video. Fun photo shoots like this were no rarity for Studio 3… and this one represents the epitome of the ’80s.

Now, we hope you’re feeling inspired. Get off your computer and GET PHYSICAL!

Make Some Noise With Sol Republic!

Posted on April 15, 2014

Get into the groove with Studio 3 rockin’ Sol Republic headphones! We couldn’t help but turn up the volume and jam out on set while shooting this stylish piece of headgear. With the beautiful warm sun peeking out, it’s the perfect time to whip these bad boys out and sport them into your everyday wear and routine! Take notes from the greats like 18 time Olympic Gold Medalist Michael Phelps, or Hip Hop legend Grand Master Flash; not only do they swear by the quality in it’s “boom power”, but it also adds that extra bit of swag when they step out the door with these.

SOL Republic — Studio 3, Inc.

Just a few short years ago, Sol Republic was just a business plan starting out in a Wilsonville, OR based company. Scott Hix, one of the founders, had a plan to attack the premium headphones market. Alongside Hix, co-founders Seth Comb, and Kevin Lee – who played a key role in the Dr. Dre headphone success, put their business plan in motion. Within months, you were able to find Sol Republic Headphones at every Apple Inc. and Best Buy Corp. retail store around. They were featured in publications such as the Wall Street Journal, Rolling Stone, Men’s Fitness, Men’s Health and InStyle.

We are always inspired to learn of Oregon based companies making a worldwide presence! Represent the NW swag and snag you a pair – make some noise for Sol Republic!

It’s About That Time..

Posted on March 11, 2014

We’re springing forward with new technology! Studio 3 is keeping up with the recent time change with the new Samsung Galaxy Smartwatch! Inspired by losing an hour this past weekend, we thought we would focus on the hottest watch around. According to the Wall Street Journal and The New York Times, wearable devices are catapulting into todays market! This snazzy timepiece is compatible with the Galaxy Note 3 and other Galaxy smartphones. You can place and answer calls directly from your wrist, how crazy is that!? With this clean accessory, you get style and substance. Pairing with that, we had Senior Shooter David Bell work his magic with lighting to enhance the clean smooth timepiece of the future. Once the smartwatch presented itself as inspiration, we had David Bell run with it:

“Hip and happening are always connected, you gotta love technology! Very cool Samsung Galaxy Smartwatch that keeps you connected all day. The shot is inspired by the fact that it works where you are. Clean and simple, like the watch.”

Excited about the new wearable technology addition to our wardrobe, Studio 3 did some research on what this sexy little device can offer. Check out this commercial showing the ‘Evolution’ of the dreamed about futuristic watch that became real…

Teamwork Makes The Dream Work

Posted on January 7, 2014

Starting the New Year, Studio 3 reflects on our performance and progress. Always wanting to provide classic work while staying fresh and up to par with current trends, it is helpful to hear great feedback from happy clients to let us know we’re on track.

We have had the pleasure of doing photography illustrations for Marquis Corporation for over 20 years, which naturally progressed into providing video illustrations to show just how great their spas are. You can’t watch these videos without wanting to get into one yourself, we guarantee it!

It was an exciting and challenging project that Studio 3 was ready for. Our team shot over 20 videos in 5 months, 2 television spots, we set up 5 different spas in our studio at once, with our Video Director David King pulling 14 hour days for 23 days straight in post production. It was a busy time but we enjoyed every minute of it with Marquis Corporation on set with us everyday.

Marquis Spa — Studio 3, Inc.

When completing a large project like this, we like to pat ourselves on the back and show our appreciation for the team that comes together to make it happen. But when we hear positive feedback from a client that is happy with our work and the affect it has, it excites us even more. It reminds us of our capabilities and the great people we are lucky to work with everyday. Teamwork makes the dream work!

Thanks to a simple yet powerful message from Jim Johnston, it has Studio 3 fired up and ready to take on the New Year. Bring it on 2014!

Raising the Bar with Anthro

Posted on December 19, 2013

Recently, our video department had the exciting opportunity of shooting for Anthro Corporation. Anthro started with a plan to make technology for furniture. Our plan was to take their vision, highlight their latest addition, and bring it to life. Director David King speaks more in depth about putting together this clean and subtly sexy clip!

For anyone who has a job where spending long stretches sitting at a desk is a requirement, I’m sure there are many a day you wish you could just stand up for a while, stretch the back, get the blood flowing back into the legs, and keep on working. When I’m wearing my editor’s hat, it’s not uncommon to pull 10-12 hour shifts sitting in front of the computer. Because of this, when we renovated our edit suite here at Studio 3 Films, finding an adjustable work surface that could be used while sitting or standing was top of the wish list. Once you do any research at all on the subject, the company that tops your search list is Portland-based Anthro Technology Furniture. As an editor, I’ve been aware of Anthro’s product line for many years and was thrilled to be able to build our new edit suite around a desk from the Anthro Elevate series. Motorized height adjustment, tilting keyboard surface, cable management and adjustable monitor arms make this workstation infinitely adjustable for maximum ergonomic comfort. I’m standing as I write this!

Shortly after getting the new desk, Anthro approached us with a need for a video, showcasing one of their desks for an upcoming trade show. While I knew Anthro for their creative field products, they are also very big in the education and medical furniture fields. The product that we were asked to feature is called “Steve’s Station”; a Radiology Desk, featuring acoustic panels, dimmable ambient light, as well as Anthro’s signature height adjustment. The folks at Anthro had a vision of showcasing Steve’s Station as if it were a luxury car, using sexy, low-key lighting, subtle camera movement and a moody music score. I’ve worked on dozens of car commercials over the years so I knew exactly what they wanted and thought it would be great fun to translate that look and feel to an adjustable workstation. It was certainly easier to light without all the reflective surfaces you get from an automobile.

-David King

Studio 3's Photographer Craig Wagner & CMD's Art Director Lawrence Wolf collaborate!

Posted on September 10, 2013

See below to view Craig Wagner’s in-studio Product Photography and his lifestyle images!

Studio 3, Inc, Behind the Scenes, Commercial Product Photography, Commercial Lifestyle Photography, Lawrence Wolf, CMD

We are excited at Studio 3 about our latest partnership with CMD in Portland. Craig Wagner (Photographer) and Lawrence Wolf (Art Director) talk about their thoughts around their latest creative venture. Read below to hear more about the collaboration between Studio 3 Inc. and CMD.

A few words from Lawrence Wolf at CMD.

“One of the great things about working at CMD is the way the company embraces the Rose City’s bike culture. Bike commuting is actively encouraged year round, with a lot of extra support for people who get into the saddle for the Bike Commute Challenge each September. And, as an art director, I get to spend my days crafting the visual language of all the things we make for our clients: websites, mobile apps, brochures, you name it. It’s a process where I’m fortunate to work with some really talented individuals. This brings me to Studio 3 Photography, and partnering on a creative project that reflects my personal passion for cycling as well as that embraced by Portland and CMD.

I first worked with Studio 3 in December 2010, shooting bird’s eye views of two Western Star trucks. It wasn’t an easy shoot, given the sheer size of the trucks. And thanks to the unpredictable nature of Pacific Northwest skies in winter, we were forced to shoot inside a warehouse. In that kind of situation, you can only get an angle so wide before running into problems with distortion.

But Craig was very methodical in overcoming these logistic issues. Over the two days we shot, we bonded over a mutual appreciation for all things on wheels, be it two, four or eighteen. That shoot was just the beginning of a strong professional relationship, and then this past spring, something got us talking about my old bike.

I’ve been customizing this vintage Trek touring bike since the birth of my son. It had sat in my garage, collecting dust for several years, because it’s so much heavier than my aluminum road bike and I tend to opt for speed. But it’s always been a great bike. The steel frame gives it a really comfortable ride. It reminds me of the matching, yellow Schwinns that my parents used to pedal me around on. When I started thinking about how to introduce my boy to cycling, I swapped out the drop bars for mustache bars (to accommodate a front-mounted child seat). This gave the bike a totally different look, and I suddenly developed a new appreciation for the bike’s classic styling.

Soon after, I added a Brooks leather saddle and matching bar tape. Then it kind of took on a life of its own. Since then, I continue to adjust little details like striped white tires, or black dice valve covers.

My latest addition was designing the “Slow Ride” aluminum head badge, which I had made at International Graphics. “Slow Ride” was influenced by a few things: My son’s 70s-era, Evel Knievel helmet, and the fact that the bike weighs upwards of 30 pounds. We won’t be winning any races on this thing, but that’s hardly the point of our rides.

I was thrilled that Craig was interested in collaborating on a “Slow Ride” shoot featuring the customized bike. As an art director, I really admire his attention to detail and the way he plans a shot. He’s keenly aware of potential challenges, and always has a good solution for telling a story through his lens. Half the fun of this shoot was working together on the idea, putting together moodboards, and scouting locations.”

A few words from Craig Wagner at Studio 3, Inc.

“Working with Lawrence’s “Slow Ride” concept was fun and allowed me plenty of creative freedom. The mood boards were coherent and well designed. With a clear understanding of the desired outcome and tone, we were ready to go. I look forward to many more future projects with Lawrence’s creative concept development and the CMD team. See below for some of the shots we got on-location!”

Get involved in the Bicycle Transportation Alliance’s Bike Commute Challenge by clicking here.To view CMD’s joint blog post click here.

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#TBT: NIKE, “We Have Liftoff.”

Related posts:

Studio 3, The Juicing Mixologist.

Related posts:

Dial In, Tune Out, and Paint the Town Red With Studio 3

Related posts:

Spring Into Style With Keds!

Related posts:

Throw “Back Alley” Thursday!

Related posts:

Make Some Noise With Sol Republic!

Related posts:

It’s About That Time..

Related posts:

Teamwork Makes The Dream Work

Related posts:

Raising the Bar with Anthro

Related posts:

Studio 3's Photographer Craig Wagner & CMD's Art Director Lawrence Wolf collaborate!

See below to view Craig Wagner’s in-studio Product Photography and his lifestyle images!

Related posts: