17 Ways to Get Your Clients to Love You: A Studio 3 Guide

Posted on August 12, 2015May 22, 2019 by Studio 3 Inc

Collage of Studio 3, Inc. team member employee portraits We’ve been in business a long time, working with some clients for a decade or more. To us, the client relationship is paramount, and we go above and beyond to nurture it. What would you experience if you were a client of ours? Here are some direct quotes from our Team Members about what we mean when we speak of “Studio 3 Customer Service:”
Client Relationship Manager Jessica Lynes:

We take the time to anticipate our clients’ needs, ensuring that they have exactly what they need/want before they even know that they need or want it!
We always have their “favorites” when they’re here: foods, drinks, music, etc. is met with a “Wow! Thank you so much, I can’t believe you remembered!”

Portland Producer Liz Swales:

We get the client’s job done: efficiently, flawlessly, and simply, while exceeding their their expectations.
We take care of them like royalty…AKA feeding them fun and amazing food!

Chaos Wrangler Niki Gillespie:

We streamline the behind-the-scenes details to ensure the smoothest client experience. Clients love our process but never are over-aware of it. No bottlenecks.

Seattle Producer Kaitlin McMillan:

We will do anything! If the client wants it done, we’ll get it done for them – no hesitation or questions. Any budget, any client, any person, any product… we have a solution for even the most difficult of requests.
We create an “atmosphere” while a client is on set: you can bring your laptop and do work, you can play ping pong when you’re just here tagging along for a shoot, you can watch the news and drink coffee with your feet up on a couch. We inspire creativity and hard work all while in great company.

Digital Artist Carl Beery:

Clients appreciate our experience in pre-media print and web production. Knowing how print collateral and websites are built helps me ask the right questions before problems arise.
Years of experience interpreting markup also helps us make the edits that clients want to see, ensuring a flawless final outcome for all.

Digital Artist Tom Radio:

We make the impossible POSSIBLE when it comes to post-production!

Video Director David King:

We care about building relationships throughout the creative process and we keep client satisfaction as our #1 goal.

Photographer David Bell:

Listen. Pay Attention. Make them the most important thing happening then and there. Make it fun.

Photographer Craig Wagner:

We always try to give our clients more than what they’re initially asking for (like different angles on the same setup), and we are ultimately flexible when working. We won’t consider the creative brief set in stone, and are bold enough to run with an idea, which clients appreciate on set.

Photographer and Studio 3 co-founder Henry Ngan:

By offering them any level of service they need to make their projects a success.
By thinking out of the box creatively to provide a unique vision and fresh look.

Photographer and Studio 3 co-founder Jim Felt:

We always follow through on our promises.
We care about the future relationship with every single client. We value their friendship and the ability to create fun images for them. We are proud of our relationship with each and every client, large or small.

Can’t wait to experience what it’s like to be a Studio 3 client? Reach out and bring us your next project. You’ll experience all of the above…and more.

The Colorway Explained

Posted on January 28, 2014May 22, 2019 by Studio 3 Inc

Our digital art department is well-versed in colorways. In recent months, we have completed up to over 1,000 colorways, and that’s just for one client! These colorways, are always accurate due to our in house proofing system, as well as our department’s expertise on matching color. Since this has become an essential need for our current clients, we thought we would share with you exactly how we go about changing color for catalogs, packaging, etc. Digital lead Alex Gumina gives you the dish on how he approaches these specific jobs.

When I approach any digital project I always ask myself three questions. “What needs to be done?”, “How much time are we working with?” and “What is the most efficient way to get from A to B?”. Once the first two questions are answered, I move on to developing my approach. Like most things, when it comes to something like changing the color of a product there are many ways to go about it. This particular shoe project was massive (reference below image), so we needed something that would get the job done, and also be interchangeable between our team of Digital Artists. With these things in mind we developed a two layer per color method. What this means is that for each color that needed to be changed, we used two layers in our photoshop document to adjust that color. If there were five colors that meant ten layers.
Once we got the color down, we were able to go back in and adjust things per the client. If we needed more highlights or more shadows we were able to go back in and add those on without disturbing the quality of the color. Or, if the color was slightly off, we were able to shift it into place with minimal effort. It was almost like a digital assembly line for touch up and color work. Given the scope of the project and our air tight deadline this was extremely invaluable.

To Check Out More of our Colorways, visit our Pre-Media section.

And to have the best catalog ever, give us a call, we would be happy to come up with a plan of action!

Portfolio Perfection!

Posted on January 21, 2014May 22, 2019 by Studio 3 Inc

At Studio 3, we are constantly improving our portfolio by being inspired by photography trends, current advertising campaigns, as well as feedback from local portfolio shows. This particular shoot was meant for photographer Craig Wagner. We had been constantly receiving client needs that included drinks, food, incorporated in a lifestyle environment. We decided to meet this need, by heading to a Portland hotspot, Produce Row. Below you can read Liz Swales, the Portland producer’s take on the shoot…

The Seattle marketing team came to me with the request of adding some beautiful, natural, and simple lifestyle, drink shots to Craig Wagner’s portfolio.
The first thing that came to my mind was Produce Row, a place that I used to manage and call home. The bar, lighting, classic nature and overall feel of the well known restaurant and bar in Portland, Oregon made it a dream to shoot in.
We were able to use what Produce Row has to offer, lots of whiskey, fancy mixology, and a bar with 25 taps. It was the perfect set up. With the addition of Craig’s beautiful lighting and creativity, we were able to create classy images that met the request.
I set up the shoot among two days, knowing from previous experience that there are only about 3 hours in the day the restaurant is slow. I didn’t want our shoot to affect or be effected by their overall patrons.
This made our team work well and get our creative ideas working in a timely fashion.
It was a great experience combining efforts with our team and my old team at Produce Row, while capturing the beauty and knowledge of drink mixing.
-Liz Swales

And of course, this story wouldn’t be complete without Craig Wagner’s insight on how he was able to capture such beautiful images.

The sequence of the bartender making a drink are amongst my favorite, I created a bit of energy by dragging the shutter to allow movement, the soft natural light was a bonus.
With mixology being all of the rage these days, I thought it be nice to expand my portfolio with some environmental shots, my producer sent our scout to a few locations including Produce Row, which was remodeled in 2010, the space, environment and lighting made it the perfect choice for this particular project.
Shooting on location can be challenging, light conditions can change rapidly, space can be tight and you may need to shoot during business
hours. We chose to break the shoot into two afternoon sessions to lower our impact on their patrons.
A large bank of north facing windows provided beautiful natural light. Only using a flexfill and a kicker light in addition allowed us to move
around the venue quickly.
-Craig Wagner

Check out Craig Wagner’s beautiful images below and be sure to give us a call for your next on location shoot!

Produce Row

Drinks on Seattle Magazine!

Posted on December 3, 2013May 22, 2019 by Studio 3 Inc

Seattle Magazine recently approached Chris Eltrich, to do a drink photography shoot. Seattle Magazine’s goal was to showcase the best watering holes in Seattle. In order to truly capture the spirit of each Seattle destination, they gave Studio 3 the task of capturing each bar’s signature cocktail’s unique look and recipe. Luckily, we had help from a mixologist, from each bar. The mixologists whipped up the drinks, and we couldn’t be happier with their styling skills.
On set, we enjoyed hanging out with all of the talented mixologists and testing all of the different cocktails. Our favorite beverage included the salad drink, it made us all feel quite “healthy”. It’s multipurpose nature, won us all over. However, with that said there wasn’t a cocktail that didn’t agree with at least one of us! We can’t wait to visit these spots as a team and try all of their fun drinks!
Besides the team having a blast on set, Seattle magazine was quite impressed with the results, running one of the images as the cover. Stephanie Mennella, from Seattle Magazine, shared a few words with us on the feedback received regarding the images:

It looks AMAZING!! It’s getting tons of compliments, and I appreciate the extra mile you guys went to accommodate the hectic schedule of getting all the drinks shot.

With such awesome words, we couldn’t help but feel great. It’s always a blast working with Seattle Magazine, especially when spirits are involved. We look forward to our next shoot with them and hope perhaps it involves Seattle’s best restaurants…
On that note, we expect the months ahead to be full of fun drink photography shoots and hope to get a call to work with you on your next drink project!

The infamous salad cocktail from Rocco’s

A delightful concoction from Cafe Flora

The cover image, a beautiful treat from Stoneburner

This edition of Seattle Magazine is now available on newsstands, so check it out!

New Assistant Photographer! Welcome Jonny!

Posted on October 15, 2013May 22, 2019 by Studio 3 Inc

We wanted to welcome our new Assistant Photographer to our Portland Studio! A few words from Jonny!

My interest in photography was born on four wheels. I received my first skateboard when I was 12 years old and haven’t been able to get off one since. I grew up in rural Wisconsin, which is not the most optimal place to learn how to ride a skateboard. But that didn’t stop me from sacrificing my elbows and knees to the concrete gods. As I quickly obsessed about all things skateboarding, so did my passion for documenting it. I watched every skate video I could, studying angles and dreaming of my first fish-eye lens. It was at this moment when I began to think about camera angles everywhere I went (that was skateable). I started out with disposable Kodak cameras. I photographed my friends at the local skatepark and inevitably moved over to video (Hi-8 and VHS-C). I spent almost all of my time skating, filming, and working at the local pizza shop. I spent the first year of college ‘undeclared’ until I came to my senses and joined the film production program. My junior year I landed a summer internship in Portland. After I graduated I packed up and made the journey westward.
My goal was clear: get into the camera department at all costs. After a couple of years freelancing in reality TV land as an assistant and as a local videographer shooting weddings and smaller jobs, I felt dissatisfied with the progression of my camera and lighting skills (reality TV doesn’t necessarily lend itself to creativity). So I took a chance and tried photo assisting. I instantly fell in love with photography and the amount of precision and tinkering to get that perfect shot. A half a year later I was a busy freelancer frequently working for Studio 3 when an opportunity arose and I swiftly jumped on it.

Meet Corban: Digital Artist, Video Editor, Animator, Illustrator, an all-around Artist!

Posted on September 16, 2013May 22, 2019 by Studio 3 Inc

We are so excited to introduce Corban who’s now a part of the Digital Art Studio 3 team in Portland! He has many amazing talents. Read below to learn more:

“I’m a renaissance man, jack-of-all-trades, or as Wile E. Coyote put it: “Super Genius”. The universe is my playground. Even though I’m not yet a master, I’m a journeyman at so many things I can do practically anything. This curious state of being comes from my insatiable thirst for knowledge. There’s always something new to discover. My mind rebells at stagnation. I need problems to solve. I need work to create. Who needs television when the real world is one big sandbox?

Born and raised in Oregon, I was encouraged to follow in the footsteps of my grandfather by becoming an engineer. It certainly made sense considering my aptitude for math and science. Electrical engineering in particular seemed a good choice. I loved technology and what could be done with it. Being on the cutting edge of electronics seemed an exciting prospect.
I enrolled in engineering school at the University of Portland. By day I was your mild mannered engineering student. But by night I was an artist teaching myself drawing, animation, and graphic design. Often people would ask me “What are you doing in engineering school? You should be an artist!” And they were probably right.
The arts were part of my life since childhood. I would draw my favorite cartoon characters or sculpt them out of clay. I’d listen to radio plays or construct cities with Lego bricks on the living room floor. In school I was involved with music and theater, playing multiple instruments, acting in Shakespeare plays, and singing in musicals. From drawing and sculpture to film and theater, the arts captured my attention. But, strangely, it never struck me to pursue it as a career.
The summer after graduation, it finally dawned on me that I was meant to be an artist. Engineering just wasn’t as entirely satisfying as I had hoped. The work was fairly easy. But life in a cubicle didn’t sound exciting or creative. It sounded like a dependable boring job. And that wasn’t really what I wanted.
So it was off to DigiPen Institute of Technology for four years to get educated in the digital arts. It was during that time I fell in love with story, film, and animation. Storyboarding and video editing in particular are my two favorite parts of production. In fact the digital arts as a whole have been wonderfully engaging. As an artist you need to learn everything there is to know about everything to synthesize new art. And the technical nature of the industry satisfies the part of my brain that enjoys solving the puzzles of process.

After working in Seattle for a year, once school was finished, I finally returned to what I consider home: Portland. Seattle was nice, and one day I may return, but for now I’m right where I want to be.” ~ Corban Monger, Digital Artist/Studio3, Inc.

Studio 3's Photographer Craig Wagner & CMD's Art Director Lawrence Wolf collaborate!

Posted on September 10, 2013May 22, 2019 by Studio 3 Inc

See below to view Craig Wagner’s in-studio Product Photography and his lifestyle images!

Studio 3, Inc, Behind the Scenes, Commercial Product Photography, Commercial Lifestyle Photography, Lawrence Wolf, CMD
We are excited at Studio 3 about our latest partnership with CMD in Portland. Craig Wagner (Photographer) and Lawrence Wolf (Art Director) talk about their thoughts around their latest creative venture. Read below to hear more about the collaboration between Studio 3 Inc. and CMD.
A few words from Lawrence Wolf at CMD.
“One of the great things about working at CMD is the way the company embraces the Rose City’s bike culture. Bike commuting is actively encouraged year round, with a lot of extra support for people who get into the saddle for the Bike Commute Challenge each September. And, as an art director, I get to spend my days crafting the visual language of all the things we make for our clients: websites, mobile apps, brochures, you name it. It’s a process where I’m fortunate to work with some really talented individuals. This brings me to Studio 3 Photography, and partnering on a creative project that reflects my personal passion for cycling as well as that embraced by Portland and CMD.
I first worked with Studio 3 in December 2010, shooting bird’s eye views of two Western Star trucks. It wasn’t an easy shoot, given the sheer size of the trucks. And thanks to the unpredictable nature of Pacific Northwest skies in winter, we were forced to shoot inside a warehouse. In that kind of situation, you can only get an angle so wide before running into problems with distortion.
But Craig was very methodical in overcoming these logistic issues. Over the two days we shot, we bonded over a mutual appreciation for all things on wheels, be it two, four or eighteen. That shoot was just the beginning of a strong professional relationship, and then this past spring, something got us talking about my old bike.

I’ve been customizing this vintage Trek touring bike since the birth of my son. It had sat in my garage, collecting dust for several years, because it’s so much heavier than my aluminum road bike and I tend to opt for speed. But it’s always been a great bike. The steel frame gives it a really comfortable ride. It reminds me of the matching, yellow Schwinns that my parents used to pedal me around on. When I started thinking about how to introduce my boy to cycling, I swapped out the drop bars for mustache bars (to accommodate a front-mounted child seat). This gave the bike a totally different look, and I suddenly developed a new appreciation for the bike’s classic styling.

Soon after, I added a Brooks leather saddle and matching bar tape. Then it kind of took on a life of its own. Since then, I continue to adjust little details like striped white tires, or black dice valve covers.

My latest addition was designing the “Slow Ride” aluminum head badge, which I had made at International Graphics. “Slow Ride” was influenced by a few things: My son’s 70s-era, Evel Knievel helmet, and the fact that the bike weighs upwards of 30 pounds. We won’t be winning any races on this thing, but that’s hardly the point of our rides.

I was thrilled that Craig was interested in collaborating on a “Slow Ride” shoot featuring the customized bike. As an art director, I really admire his attention to detail and the way he plans a shot. He’s keenly aware of potential challenges, and always has a good solution for telling a story through his lens. Half the fun of this shoot was working together on the idea, putting together moodboards, and scouting locations.”

A few words from Craig Wagner at Studio 3, Inc.
“Working with Lawrence’s “Slow Ride” concept was fun and allowed me plenty of creative freedom. The mood boards were coherent and well designed. With a clear understanding of the desired outcome and tone, we were ready to go. I look forward to many more future projects with Lawrence’s creative concept development and the CMD team. See below for some of the shots we got on-location!”

Get involved in the Bicycle Transportation Alliance’s Bike Commute Challenge by clicking here.To view CMD’s joint blog post click here.

Photographer Craig Wagner: Light Manipulation!

Posted on August 20, 2013May 22, 2019 by Studio 3 Inc

Craig Wagner is brilliant when it comes to manipulating and controlling light. Read below to hear his thoughts around these beautiful images!
I’ve always enjoyed some of the surreal imagery created by Man Ray during the 20th century. My inspiration for these images initially stemmed from past memories of his work. He would use a process known as solarisation and the visual impact, yet basic, was amazing! He created a photogram silhouette of an object, by placing simple objects directly on film plates and adjusting the exposure. This technique would create a “rayogram” look and feel. He was well known for this look and I wanted to create something similar with glassware.
For this shoot I chose to use the Canon 5D Mark III with the Canon 90mm tilt shift lens. This lens allowed more control of the plain of focus, as if I was using a large format view camera.
With my first image I began with a silhouette type look, playing with the composition and selective focus of the glassware, this led me to stacking the glasses on set. I wanted a cooler black & white feel so I began adjusting the hue. I did this by gelling the lights.

My next thought was toward tonality, I wanted to simulate a warmer Gelatin silver print so I changed my camera angle to give it a different perspective.

Again wanting to create as much “in camera”, not in Adobe Photoshop, I altered the image by holding different glassware in front of the lens until I achieved the “Motion Blur” effect you see here.

I must say since I spent so many years shooting with film and now exclusively digital, I sometimes miss the older technology and the in camera control.
To view more of Studio 3’s Product Photography click here!

Meet Niki: Chaos Wrangler with a passion for Commercial Photography!

Posted on August 15, 2013May 22, 2019 by Studio 3 Inc

Niki our newest Studio 3 team member loves Commercial Photography and a space filled with creatives!

Studio 3, Inc, Behind the Scenes, Portrait Photography, Lifestyle Photography

Every Commercial Photography Studio needs a Niki! We are so elated to introduce our newest addition to the Studio 3 team in Portland! She’s a woman of many talents, interests and experience. She always has something interesting to share with us, to say the least. Read below to learn more:

I love sorting through hurricanes of disorder and packing things away neatly into beautifully labelled little boxes. I’m obsessed with systems: analyzing them, creating them, breaking them down and rebuilding them again. This fascination led me to a crazy wonderful studio in the heart of Portland. At Studio 3, I can use my skills to continually improve our near flawless work flows – meaning clients get their photo and video assets faster, with less hassle. Every creative environment needs some structure to balance the forces of inspiration, creating the ideal blend of impeccable execution and expressive flair.
Of course, that doesn’t satiate my need to wrangle the chaos of life. When I’m not at work, I’m keeping track of cats, snakes, chickens and chores at my urban oasis. Thanks to Studio 3, one of my beautiful snakes is determined that she has a modeling career in her future.

On the weekend, you can find me at exotic pet shops, Portland’s legendary Urban Farm Store, or piecing together larger than life house projects with a little more than bubblegum and a prayer to the DIY Goddess. My tireless fiancé, a converted cat lover and avid skateboarder, helps me tend to the tomatoes and ensures we have time to tear up epic dance floors at The Goodfoot. Creating our ideal blend of uproar and order is second nature; if anything, it’s where we shine.
When things finally feel calm enough, everyone knows I plop down with a full cup of coffee, a plate of bacon and a textbook on political economies.